Peychaud's Aromatic Bitters

The Soul of New Orleans in Every Dash

No bitters is more deeply woven into the fabric of American cocktail history than Peychaud's Aromatic Bitters. Created in New Orleans in the 1830s by Creole apothecary Antoine Amédée Peychaud, this iconic bitters is the essential ingredient in the Sazerac — America's oldest cocktail — and a cornerstone of the New Orleans bar tradition. Its distinctive anise-forward profile and vibrant red color make it instantly recognizable and utterly irreplaceable.

Tasting Notes

• Nose: Bright anise, cherry, and floral herbs with a hint of mint
• Palate: Anise-forward with cherry, clove, and a gentle herbal bitterness
• Finish: Clean and aromatic with a lingering floral spice

Specs

• Type: Aromatic Bitters
• Producer: Peychaud's, New Orleans, Louisiana
• ABV: 35% / Proof: 70

Essential in a Sazerac, Vieux Carré, and any cocktail calling for the soul of New Orleans. A must-have for every serious bar.